August 11, 2016 | Press

EGMONT ABC RESULTS – January to June 2016

EGMONT ABC RESULTS – January to June 2016

EGMONT PUBLISHING CELEBRATES STRONG ABC PERFORMANCE

– Disney Princess up 2.3% period on period
– Go Girl up 2.5% period on period
– Toxic up 7.4% period on period
– LEGO®Star Wars™ up 37.8% period on period
– Go Girl up 2.5% year on year
– Toxic up 5.5% year on year

London, 11th August 2016: Egmont Publishing UK is celebrating the success of LEGO® Star Wars™ magazine in the latest published ABC’s, released today. The title, launched in July 2015, has gone from strength to strength in the market, resulting in an ABC of 80,012, up almost 38% period on period.

Jo Doubtfire, Publisher of Egmont’s Disney magazines portfolio said ‘We are thrilled with the success of LEGO® Star Wars™ magazine. The title combines two of the most popular children’s brands and young fans delight in interacting with their favourite characters through the stories and activities in the pages of the magazine. Plus, our highly collectable covermount programme really supports this.’

Egmont enjoys a strong set of ABC results with significant year on year and period on period increases for the pre-teen Own Brand titles, Toxic and Go Girl plus a strong period on period uplift for Disney Princess magazine.

Disney Frozen continues to have the highest ABC figure in the children’s market at 84,021.

Cally Poplak, Managing Director of Egmont Publishing UK said: ‘I’m delighted with Egmont’s performance in this round of ABC’s. The children’s sector of the UK magazine market continues to thrive and we know from our research that parents value the physicality and the package printed magazines offer – they appreciate how they offer time away from screens and enable them to spend time doing activities and reading with their children.”

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For more information please contact: Helen Stables hstables@euk.egmont.com

Notes to editors:

About Egmont Publishing

In the UK, Egmont Publishing is the leading specialist children’s publisher for babies to teens, inspiring children to read through more than 25 million award-winning magazines, books and eBooks sold each year. We’re proud to be home to many of the world’s favourite stories and best-loved authors, illustrators and characters such as Thomas & Friends, Disney Princess, Disney Frozen, Star Wars, Teletubbies, Michael Morpurgo, Enid Blyton, Julia Donaldson, Lemony Snicket, Michael Grant, Andy Stanton, Winnie-the-Pooh, Tintin, Mr Men, Stampy Cat and Minecraft.

Egmont Publishing is part of the Egmont Group which was founded in 1878 and owned by the Egmont Foundation, a charitable trust dedicated to supporting children and young people. It is Scandinavia’s leading media group and Europe’s largest children’s publisher telling stories through books, magazines, film, TV, music, games and mobile in 30 countries throughout the world.

www.egmont.co.uk


About Egmont Publishing

In the UK, Egmont Publishing is the leading specialist children’s publisher for babies to teens, inspiring children to read through more than 25 million award-winning books, magazines, ebooks and apps sold each year. We’re proud to be home to many of the world’s favourite stories and best-loved authors, illustrators and characters such as Michael Morpurgo, Andy Stanton, Enid Blyton, Julia Donaldson, Lemony Snicket, Michael Grant (Gone series and BZRK), Winnie-the-Pooh, Tintin, Mr. Men, Thomas & Friends, Disney Princess, Ben 10, Fireman Sam, Angry Birds, Minecraft and Star Wars.

Egmont Publishing is part of Egmont, a leading Danish media group, with activities in 30 countries and 6,600 employees. Our media world includes Nordisk Film, TV2 in Norway, cinemas, book publishers, educational publishers and PlayStation, as well as a number of partly owned film companies, including Zentropa.

Egmont is a commercial foundation that generates revenue amounting to EUR 1.6 billion. Every year we donate over EUR 10 million to help improve the lives of children and young people.